Become a Partner
Find out more about our exclusive network for leading golf clubs.
A premium flexible membership category for elite golf clubs
Join a curated network that attracts the right type of golfer, complements your full membership, and delivers measurable results — with zero setup fees and no risk to your club.
Supporting your full membership offering
A flexible membership will complement, not compete with, your full membership.
It attracts golfers who can’t yet commit to a £1,500+ annual fee – often younger professionals, parents balancing family life, or lapsed golfers returning to the game.
From our data, these players typically use off-peak tee times, helping you increase utilisation without impacting core members’ access.
Flexible membership also acts as a valuable retention tool, offering a softer landing for those considering resignation.
By welcoming these golfers, clubs create a pipeline of future full members, grow secondary spend in F&B and retail, and strengthen long-term community engagement.
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Exclusivity Criteria
IX is designed for premium golf clubs. As a guide, this typically means a full 7-day membership fee in the region of £1,500+ per year, or visitor green fees of £55 or more.
We also recognise that pricing varies across different parts of the country — a club may charge less in one region than another, but still represent the right level of quality and prestige.
Ultimately, our focus is on partnering with clubs that combine reputation, course quality, and a strong member culture, ensuring IX complements the existing membership structure and supports long-term growth.
The benefits to your golf club
Attract New Members
Flexible membership appeals to time-poor professionals, families, and returning golfers who aren’t ready for full membership, bringing fresh faces into your club without devaluing exclusivity.
Maximise Tee-Time Utilisation
These golfers typically play at quieter times, filling off-peak slots and boosting revenue, while ensuring full members continue to enjoy priority access to premium tee-times.
From our insights 78% of flexible members play after 1pm during the week.
Create a Pathway into Full Membership
Flexible membership builds loyalty and connection, offering golfers a low-risk entry point that naturally progresses into full membership when their lifestyle and circumstances allow.
Marketing support you also receive
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Paid Social Media
(including ad spend)
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Paid Search (PPC)
(including ad spend)
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Email Marketing
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Blog / Articles
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Dedicated Club Page
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IX.Golf Booking App
Plus, additional services to grow your new golf membership category
Sales Support
Every lead is contacted within 24–48 hours by our team, ensuring prompt follow-up, higher conversion rates, and a professional first impression of your club.
CRM System
We use HubSpot to manage and track all enquiries. Your club also receives access, giving you complete visibility of leads, communications, and performance in real time.
Customer Service
Our dedicated team manages all member queries relating to flexible membership, removing the administrative burden from your staff and ensuring every golfer receives a seamless, professional experience.
Account Manager
Your club will have a dedicated account manager, supporting implementation, answering questions, and ensuring the flexible membership complements your existing offering without disruption.
Transaction Management
All payments are processed securely through our system and transferred instantly to your club, ensuring smooth cash flow and reducing the workload on your finance team.
How IX.Golf differs to other operators
There are other flexible golf operators out there, but they focus on discounted green fees. While these schemes often attract the “nomadic” golfer who drifts between venues, IX takes a very different approach.
Our points-based system is designed as a pathway to full membership, not a substitute for it. IX members are typically time-poor professionals, families, or lapsed golfers looking to reconnect with the game — future candidates for your club’s full membership category.
We don’t offer discount green fees to our members, nor request upfront payments, or add additional admin time to your existing workload. Instead, IX operates on a results-based model with zero setup fees. Our priority is quality, not volume: protecting your club’s prestige while filling quieter times and introducing the right type of golfers to your community.
| Comparison | IX Golf | Other Providers |
| Membership Model | Points-Based | Discounted Green Fees |
| Type of Golfer Attracted | Future full member | Nomadic/discount-seeker |
| Impact on Green Fee Rates | Protected | Discounted |
| Commercial Terms | Results-based, zero setup | Upfront fee or free fourball vouchers |
| Club Positioning | Prestige & exclusivity | Volume-based |
| Pathway to Full Membership | Strong progression | Limited loyalty |
| Support & Marketing | Dedicated campaigns & assets | Minimal support |
| Booking Process | Connected Tee Sheet | Concierge Service |
Network Access & Additional Revenue
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Reciprocal Play
Flexible members from other IX clubs can book tee times at your course using their points, introducing your venue to a new audience.
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Enhanced Value for Your Members
Your own flexible members enjoy the benefit of playing other premium courses in the network, making your membership more attractive.
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Incremental Revenue
Each visiting member brings not just green fee income but also secondary spend in food, beverage, and retail, creating new revenue streams beyond traditional play.
Launch Offer
Commission-only
Includes
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No set up or annual fee
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X% commission on new joiners and renewals
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Full marketing support
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Dedicated club page on our website
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A dedicate app for golfers to book their rounds of golf (connected to your tee sheet)
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Bespoke membership pricing and points matrix
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Open your club to other golfers in the IX.Golf network
Frequently Asked Questions
There are other flexible golf operators out there, but they focus on discounted green fees. While these schemes often attract the “nomadic” golfer who drifts between venues, IX takes a very different approach.
Our points-based system is designed as a pathway to full membership, not a substitute for it. IX members are typically time-poor professionals, families, or lapsed golfers looking to reconnect with the game — future candidates for your club’s full membership category.
We don’t offer discount green fees to our members, nor request upfront payments, or add additional admin time to your existing workload. Instead, IX operates on a results-based model with zero setup fees. Our priority is quality, not volume: protecting your club’s prestige while filling quieter times and introducing the right type of golfers to your community.
We keep things simple. All we ask is that you:
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Promote the new membership category on your website and in-club, so both members and visiting golfers are aware of the option.
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Welcome IX members in the same way as your full members, ensuring they feel part of the club community and enjoy the same on-course experience.
We handle everything else — from sales follow-up and CRM management to customer service and payments — so your team can focus on running the club.
Company
IX.Golf is a flexible membership category for exclusive golf club’s.
Customer
Blog
Credit is subject to application and status. IX.Golf is a trading name of PlayMoreGolf Limited. PlayMoreGolf Limited is registered in England and Wales company number 08727073. Registered office: Bloxham Mill, Barford Road, Banbury Oxfordshire OX15 4FF and acts as a credit broker and not the lender. PlayMoreGolf Limited only offers financial products from Premium Credit Limited. Premium Credit acts as the lender. Premium Credit Limited is authorised and regulated by the Financial Conduct Authority (Financial Services Register number 702718) Registered in England. Registered No 02015200. Registered office Emryn House, Emryn Way, Leatherhead, Surrey KT228UX.